Remote Office

I think this might mean the end of the monkeys : (

"With this year's Super Bowl showcase, where CBS charged $2.6 million per 30-second spot seen by an average of more than 90 million viewers, CareerBuilder turned its popular "Office Monkeys" campaign inside out. Rather than have a suffering office worker surrounded by monkeys, it placed office workers in the jungle. The company's ads finished 16th, 27th and 28th out of 57 spots tested by USA Today's Ad Meter real-time consumer focus group.

CareerBuilder's ads in the 2006 Super Bowl finished 12th and 13th in USA Today's survey. Its Super Bowl commercials ranked Nos. 4, 5 and 6 in 2005.

During the five years Cramer-Krasselt has had the CareerBuilder account, the job site has gone from third in its category to surpassing Monster.com for first place in jobs posted, site traffic and revenue. Krivkovich's memo says his firm helped drive up CareerBuilder traffic 43 percent and awareness by 64 percent even as Monster was outspending it."

http://www.chicagotribune.com/business/chi-0702240036feb24,1,5380518.sto...